Saturday, May 23, 2020

Calculus As A Part Of Modern Mathematics Education

Calculus (from Latin calculus, literally small pebble used for counting)[1] is the mathematical study of change, in the same way that geometry is the study of shape and algebra is the study of operations and their application to solving equations. It has two major branches, differential calculus (concerning rates of change and slopes of curves),[2] and integral calculus (concerning accumulation of quantities and the areas under and between curves);[3] these two branches are related to each other by the fundamental theorem of calculus. Both branches make use of the fundamental notions of convergence of infinite sequences and infinite series to a well-defined limit. Generally, modern calculus is considered to have been developed in the 17th century by Isaac Newton and Gottfried Leibniz. Today, calculus has widespread uses in science, engineering and economics[4] and can solve many problems that elementary algebra alone cannot. Calculus is a part of modern mathematics education. A course in calculus is a gateway to other, more advanced courses in mathematics devoted to the study of functions and limits, broadly called mathematical analysis. Calculus has historically been called the calculus of infinitesimals, or infinitesimal calculus. Calculus (plural calculi) is also used for naming some methods of calculation or theories of computation, such as propositional calculus, calculus of variations, lambda calculus, and process calculus. Contents [hide] 1 History 1.1Show MoreRelatedSome Application of Calculus1446 Words   |  6 Pagesï » ¿ Calculus: Calculus (Latin, calculus, a small stone used for counting) is a branch of mathematics focused on limits, functions, derivatives, integrals, and infinite series. This subject constitutes a major part of modern mathematics education. It has two major branches, Differential Calculus and Integral Calculus, which are related by the fundamental theorem of calculus. Calculus is the study of change, in the same way that geometry is the study of shape and algebra is the study of operationsRead MoreThe Life and Work of Isaac Newton Essay2202 Words   |  9 Pagesempirical science in a modern world. However various sources have personified Newton in a different light. There is evidence to suggest that Newton was a seeker of a synthesis of all knowledge and believed that there was a unified theory of the principles of the universe. It also suggests the he believed that this synthesis was once known to mankind. Newton spent his life looking for this combination of complex ideas not only through mathematics and physics but throughRead MoreEducation Is A Basic Human Right974 Words   |  4 PagesIntroduction: Education is a basic human right and it has been designed to be important for our future and social status. Education in the long term has designed us and how the world is functioning today. Education is obviously a good thing, the world wouldn’t be as sophisticated and advanced without the foundation of education, but in saying that there are aspects of education that are taught that can be considered to be flawed. In our personal life we have found that English being compulsory worldwideRead MoreBritish Politics During The Lifetime Of Newton1069 Words   |  5 Pagesmortals† who â€Å"inhabited the earthly realm† (Gullien, 1995, p. 13-14). Parliament wanted King Charles I to relinquish his control over church and state because the religious intolerance and the heavy taxes. Sadly, Newton’s father was called out to be a part of King Charles I army and died before Issac Newton was born (Gullien, 1995, p.14). While Newton was a young child, England’s civil war was still raging (Gullien, 1995, p. 16). His hometown of Woolsthorpe had been captured. Nevertheless, Newton wentRead More Philosophy in Mathematics Essay3045 Words   |  13 PagesPhilosophy in Mathematics Mathematics has contributed to the alteration of technology over many years. The most noticeable mathematical technology is the evolution of the abacus to the many variations of the calculator. Some people argue that the changes in technology have been for the better while others argue they have been for the worse. While this paper does not address specifically technology, this paper rather addresses influential persons in philosophy to the field of mathematics. In orderRead MoreAlbert Einstein s Theory Of Relativity And The Father Of The Atomic Age1174 Words   |  5 Pagesof nature when he wondered about the mechanics of a compass. He discovered geometry at age twelve and was able to master calculus by age sixteen (Notable Biographies). His family moved again and he continued his education in Italy at Aaru, Switzerland then enrolled in the Swiss Federal Polytechnic School in Zurich in 1896 to begin training as a teacher of physics and mathematics. He was able to obtain his dip loma in 1901 and become a technical assistant in the Swiss Patent Office (Nobel Prize). InRead MoreThe Impact of Using Technology on Students’ Achievement, Attitude, and Anxiety in Mathematics8727 Words   |  35 PagesTHE IMPACT OF USING TECHNOLOGY ON STUDENTS’ ACHIEVEMENT, ATTITUDE, AND ANXIETY IN MATHEMATICS Maxima J. Acelajado, Ph.D. De La Salle University Manila, Philippines e-mail: ABSTRACT This was an experimental study designed to determine the effects of using technology, specifically graphing calculators, on students’ achievement in College Algebra, attitude, and anxiety in mathematics. The respondents of the study belonged to two intact classes consisting of 66 freshman studentsRead More Mathematics Education in America: A Troubled System in Need of Change2455 Words   |  10 PagesMathematics Education in America: A Troubled System in Need of Change On a trip to Fidler concrete in Goshen, Indiana, a man ordered forty feet of rebar for home use. When he went to pick up the rebar, the adult employee in charge asked the man what size pieces he would like. The man asked for six-foot sections. The employee furrowed his brow and said, â€Å"Now, if it were five foot sections, that would be ten of them for forty feet, right?† The man replied, â€Å"No, ten of the fiveRead MoreElectrical Engineering And The Field Of Engineering1476 Words   |  6 Pagesthe practical application of electricity, electromagnetism and electronics. The field is of considerable necessity to modern life and infrastructure, having applications in many diverse branches of modern life. Some of these include telecommunications, energy and power distribution, transportation, manufacturing and consumer electronics. In this report we will go over the education and coursework requirements, fields of the industry, the work environment, salary, tools of the trade, and professionalRead MoreThe Popular Celebration Of Pi Day1208 Words   |  5 Pagesactivity, but it contributes to a celebration that feeds into an imbalance in the American education system. The existence of this math-centered holiday shows that schools revere STEM, a catch-all acronym for science, technology, engineering and math, but other uncelebrated subjects may not be regarded so highly. The popular celebration of Pi Day in American schools reflects how increased emphasis on STEM education is linked to the de-emphasis of the visual arts in U.S. public school systems to the detriment

Tuesday, May 12, 2020

Marx s Manifesto Of The Communist Party Essay - 1933 Words

Karl Marx, lived between 1818 and 1883, was a humanist, materialist, and a philosopher, not an economist, contrary to popular belief. â€Å"[†¦] a man engaged in endless internecine political and philosophical warfare† (Menand, 2016, pg. 2). He is the author to the popular text, â€Å"Manifesto of the Communist Party† (1848), where Marx defined communism, discussed how industrial capitalism is evil, alienation versus objectification, liberation from alienation, types of class struggles in society, dialectical materialism, and socialism. Marx have always been harshly criticized for his advocacy of communism, but often times, it’s only because people fail to understand Marx’s communism (Marxism). The communism that modern days’ people came to know of are through the political system of Russia, China, North Korea, Vietnam, among other communist countries, where it’s controlled through absolute dictatorship and human’s freedom is redu ced; the rise of state capitalism and crude communism. In this essay, I will define communism based Marx’s definition in his text, â€Å"Manifesto of the Communist Party†, and explore why and how communism has been distorted for political purposes. Communism was based on the premise of the working class. Marx referred to them as the Proletariat. For clarification, one’s wealth and income aren’t to be mistaken as class identity; Marx declared that the relationship of ownership (master versus slavery) is what define the class one belongs to. Hence, throughout theShow MoreRelatedMarx s Manifesto Of The Communist Party Essay2332 Words   |  10 PagesKarl Marx was a philosopher, economist and a socialist. He grew up in a middle class family in Germany. He is one of the most important people in the history mostly due to his ideas that people refer to as Marxism, which includes many essays and theories about politics and economics. His most famous work is called Manifesto of the Communist party. In this manuscript, along with his friend Friedrich Engels, he states that the best way for a society to develop is through a revolution and struggle inRead MoreMarx And Friedrich Engels s Manifesto Of The Communist Party948 Wo rds   |  4 PagesIn 1848 Karl Marx and his close friend and collaborator Friedrich Engels wrote The Manifesto of the Communist Party as a platform for the Communist League, a society to which they both belonged. This essay will explore the types of societies that this document describes, as well as the effects that Industrial Capitalism had on societal and individual levels. The Communist Manifesto focuses mainly on describing the society that the authors fear or that already exists, rather than the society thatRead MoreComparing Marx And Engels s The Manifesto Of The Communist Party Essay957 Words   |  4 PagesTITLE â€Å"A spectre is haunting Europe – the spectre of communism†, Karl Marx and Frederick Engels state in the Manifesto of the Communist Party, first published in 1848. (Marx and Engels 15). The word communism has been used when describing several socialist revolutions in history, and in Karl Marx’s writing. Yet, almost none of these uprisings have led to an improved, civilized society. These has been In modern society, Marx and Engels believe there are only two classes, hostile to each other - theRead More Karl Marx And The Communist Manifesto Essay example901 Words   |  4 PagesKarl Marx And The Communist Manifesto Because the first printing of the Communist Manifesto was limited and the circulation restricted, the Manifesto did not have much impact on society after it was written in 1848. This meant that there were not many people who had access to the document. It wasn’t until 1871, when the Paris Commune occurred, that the Communist Manifesto began to have a huge impact on the working class all over the world.[i] The Paris Commune, whichRead MoreThe Communist Manifesto By Karl Marx And Friedrich Engels831 Words   |  4 PagesNovember 4, 2015 COMM 8200 Analysis of The Communist Manifesto A spectre is haunting Europe--the spectre of Communism. The Communist Manifesto reflects an attempt by Karl Marx and Friedrich Engels to explain the goals of Communism, as well as the theory behind the movement. Marx sees all of Europe allied against the idea of communism and consistently demonizes it and its followers. This caused the Communists to assemble in London and create this Manifesto in order to make their views public and clarifiedRead MoreThe Great Philosophies From The 19th Century1386 Words   |  6 Pages- 02 17 Friday 2016 One of the greatest philosophies from the 19th century was Karl Marx. The German native born May 5 1818 was known for his works as not only a philosopher but an economist, journalist revolutionary socialist and sociologist. Marx’s different varieties of work influenced his understanding of society and and the economy during his time period. Once Marx got older, he moved to London England where he progressed his ideas and even collaborate with Friedrich EngelsRead MoreThe Communist Manifesto And Das Kapital1507 Words   |  7 PagesKarl Marx A German philosopher, economist, journalist and revolutionary scientist, Marx was best known for his work in economics. He laid the foundations for today s theories of labor and capital. The Communist Manifesto and Das Kapital were among the most famous of his published works. Born to a middle-class family in Trier, Prussia in 1818, his parents were Jewish, but converted to Christianity in 1816 due to strict anti- Jewish laws. He was baptized as a Christian at the age of six but laterRead More Karl Marx and His Radical Views Essay1169 Words   |  5 PagesKarl Marx and His Radical Views Karl Marx[i] Karl Marx is among the most important and influential of all modern philosophers who expressed his ideas on humans in nature. According to the University of Dayton, â€Å"the human person is part of a larger history of life on this planet. Through technology humans have the power to have an immense effect on that life.†[ii] The people of his time found that the impact of the Industrial Revolution would further man’s success within thisRead MoreMarx And Engels : An Old Meeting Place Of Voltaire And Diderot856 Words   |  4 Pages1844, 26-year-old Karl Marx and 23-year-old Friedrich Engels met in Paris for an aperitif at the Cafà © de la Regence – an old meeting place of Voltaire and Diderot. Their ensuing discourse lasted ten intense days and resulted in a lifelong friendship. This transformative relationship is evident in the publishing of The Communist Manifesto in 1848, during a period of widespread European revolution. Although Marx and Eng els agreed that revolution was justified to create a communist society, their differenceRead MoreManifesto Of The Communist Party920 Words   |  4 PagesThe Communist Manifesto, originally drafted as, â€Å"Manifesto of the Communist Party†, is a pamphlet written by Karl Marx, that in essence reflects an attempt to explain the goals and objectives of Communism, while also explaining the concrete theories about the nature of society in relation to the political ideology. The Communist Manifesto breaks down the relationship of socio-economic classes and specifically identifies the friction between those classes. Karl Marx essentially presents a well analyzed

Wednesday, May 6, 2020

Tesla Internal Combustion Engine and Electric Vehicle Free Essays

Situation Analysis Tesla Motors incorporated is recognized as a leader in quality innovation for its electric powertrain engineering, performance and battery technology. Tesla was founded in 2003 with a conceptual thought of a fully electric, lithium ion powered vehicle that is eco-friendly, aesthetic appealing and a premier performance competitor. Their business plan was simple and had three steps. We will write a custom essay sample on Tesla: Internal Combustion Engine and Electric Vehicle or any similar topic only for you Order Now First, develop a high-end performance sports car to prove that electric vehicle (EV) were both cool and feasible and also can product economically. Second, develop luxury sedan/SUV that would compete with high-end brands like Mercedes, Audi and BMW. Third, mass produce low cost electric vehicles to compete in general category. In 2004, the company raised initial venture capital, while designing their first vehicle, the â€Å"Roadster†, later that year. Initially, the company was primarily funded my Elon Musk and other venture capital investors. The pooled funds fell short of the capital needed to fund the manufacturing facility and the latest Model S project. In 2009 Daimler bought preferred stock in Tesla for $50M and in 2010 Toyota invested $50M and Panasonic $30M in stock options. Three months after the Model S unveiling the Department of Energy announced in Jan 2010 that it would loan Tesla $465 million to bring the sedan to market as part of the Advanced Technology Vehicles Manufacturing Loan Program, other major manufacturer received substantially higher loan amounts, Ford was awarded $5. 9 billion, and Nissan got $1. 6 billion . In 2010 company acquired New United Motor Manufacturing Inc (NUMMI) factory in Fremont, California, which was developed as joint manufacturing facility between GM and Toyota. It’s a 5. 5 million square feet plant and contains plastics molding factory, two paint facilities, 1. miles of assembly lines, and a 50-megawatt power plant . Tesla Motors Company is trying to transform the future of electric cars by providing new meaning to fully electric vehicles as not just only eco-friendly but also attractive and fun to drive. Most other companies tried and introduced all electric vehicles in late last century but none was able to mass produce it economically. Tesla Motors has sold over 2300 Roadster across the world, delivered its first Model S in June 2012 and is currently building its electric sedan at a rate of 80 per week rate (Sep 2012). This vehicle completely set itself apart from its competitor with its efficiency, performance and technology breakthroughs. The company plans is to build 5,000 by the end of 2012 and increase its production to 20,000 cars in 2013. Being a small and startup player in electric auto industry, Tesla Motors has freedom to build the sales model from ground zero that’s very untraditional. Forget traditional dealerships, their Tesla’s main sales locations are in malls and their cars are delivered directly to customers. 2. 1 Market Summary Why electric vehicle? Rising gasoline prices, depleting oil reserves, growing pollution, increasing environment awareness, is creating the market for clean and efficient vehicles. There’s no doubt in my mind that in near future this will become the preferred mode of transportation across the world. Currently EV technology is at its infancy but commitment from government and manufacturer will soon take it to next level by building the infrastructure for next generation vehicles. 2. 1. 1 Market Demographics a)Geographics Tesla Motors is a California based company that currently operates in Northa America, Europe, and Japan. All sales are handled through its headquarters in North America, with brokerage service centers located in major metropolitan areas, such as Paris, London, Munich and Tokyo. Tesla has a minute number of stores, when compared to other automobile competitors. A large portion of Tesla’s sales are handled online, which minimializes costs, and adds to the company’s overall efficiency. Shopping malls, in upscale city centers, in addition to affluent regions of the country that with have a high technological demandappreciate the latest technological developments, are among a few other key points the company considers when entering a new market. With gas prices continuing to move upwards, Tesla’s sale centers will most likely spreadfan to less populated regions as the demand for more economically efficient vehicle increases. b)Demographics Targeted customers are educated affluentrich males who are early adopters in their 30s, 40s, and 50s+ who are in market for performance sports car with pricing range $50,000 and up . c)Psychographics Environmentally conscious customers who want great performance car with zero tailpipe emission manufactured and assembled in U. S. d)Behaviors Model S will provide customers the option who want alternative to traditional gasoline engine sports performance car with next generation technology. 2. 1. 2 Market Needs Electric Vehicle (EVs) technology presents a ready, viable and clear way to reduce our emissions. also tTheir design is very simple compared to other conventional gasoline power automobiles as they don’t need traditional drive shafts and gear box to transform the power from engine to wheel. EVs have electric motor directly coupled to drive wheels, which is powered by rechargeable battery packs. EVs have some key advantages over internal combustion engines . †¢Electric vehicle efficiency is 3. 75 times that of internal combustion engine. †¢Eco-friendly as no tailpipe gases output. †¢Very smooth operation due lack of gear box. †¢Quiet driving experience. 2. 1. 3 Market Trends In 2011, the total sales of electric vehicles reached 18,000, with the help of GM’s Volt and Nissan’s Leaf. When comparing the 2011 U. S. total sales for each electric vehicle manufacturer, with the 2012 sales forecast, the growth potential looks quite impressive. Expectations are assumed to increase upwards to 300% year over year . According to â€Å"Global United States Electric Vehicles Market Forecast Opportunities, 2017† the electric vehicle market will witness phenomenal growth in the near future . In 2011 total global revenue from this market was close to 54 Billion USD, showing some promise for environmentally friendly vehicles. For the most part, consumers are cautious when a unique product is introduced to the market. As more electric cars are introduced, consumer confidence will rise, assuming the quality is still maintained. Tesla has a worldwide presence, which means economies, foreign and abroad, need be taken into consideration. The 2013 worldwide trend for auto manufacturing will be incorporating efficiency and connectivity in current and new vehicle models. Electric vehicle design and creation came in third on the auto industries radar. The economic conditions worldwide pose some risk to the automotive industry. When looking at GDP for developed market, aggregately, it has been on a declining more then increasing since 2006. With the contraction, comes a fiscal squeeze to the consumers’ disposable income. In tangentConsequently, inessential items, such as performance electric vehicles, are put lower on consumer demand list. This section should include some information in all the subcategories listed. Demographic trends: Babyboomers have more disposable income than Gen X and Gen Y. There are lots of sources of that. Technological: Include some information about expensive technological innovations consumers have accepted such as iPads, LCD TVs, etc. While many people in the U. S. are suffering from the effects of the recession, others are able to buy expensive technologies for their personal enjoyment. Cultural: Increase in environmental awareness. Lots of articles about that. Regulatory: Tax breaks for electric cars. Economic: Not everyone has been equally affected by the recession. The increase in the cost of gasoline provides an incentive to choose more fuel efficient vehicles. 2. 1. 4 Market Growth All major automakers are preparing to launch electric and hybrid vehicle in wide-range of categories in next five years. The market for electric vehicle will be very competitive and depend upon economy and primarily on gasoline price. Model S fills a void in current luxury market for electric vehicle as currently there’s no real competitive product out in market to compete that could match its performance, style and efficiency. Overall cost of ownership will definitely draw buyers from similar priced gasoline models from BMW, Mercedes and Audi. Model S looks out to be a successful product as company has sold out Model S production orders for 2012 year. Projected market growth for next 4 years. Source: CSM Auto and J. P. Morgan 2. 2 Competition Tesla Model S is designed to position as high-tech luxury sedan car that deliver the sports performance without compromising it efficiency while maintaining zero tailpipe emission. Model S will also challenge the traditional dealership sales model as its based upon Apple retail approach that position the company as independent and innovative. Tesla will compete with all other EVs, hybrid and also gasoline vehicles in automobile market. Overall in current luxury market its competitors will be Audi, BMW and Mercedes. While Tesla has no direct competitors at this time, some prestigious automakers have achieved remarkable levels of fuel efficiency. You need to look at some of the German car makes such as BMW and Audi. You should also see what electric cars are being planned for the future. 2. 3 SWOT 2. 3. 1 Strength’s Tesla is currently one of the only high performance electric vehicles on the market, with exception to the Fisker Karma, allowing for the company to be first in line for consumers as well as investors. Being that it is the first of its kind; the company has attracted a number of young, talented engineers, a highly qualified CEO, and a number of interested third parties. With a Department of Energy loan, helping subsidize its facility, and orders piling up, the company is not short on market orders. Tesla has already established a worldwide presence with dealerships located in many of the major cities. The product itself is fully customizable, allowing each individual consumer to have a hand in the overall process at a price that rivals other premier sports vehicles such as Porsche, Mercedes and BMW. 2. . 2 Weakness’s The company itself is young and thus holds some immaturity in the automobile market today. It has 24 locations in North America and an additional 14 worldwide . It plans to open an additional 10 stores this coming year with costs estimated at $500,000- $1,000,000 depending on the market. One key disadvantage to the automobile maker is its unreliable cash flow. T he current roadster model is too expensive for the average consumer, and in the current economic environment sales are essential. With additional capital flowing into store construction, future earnings could be affected downward. The low availability of electric charging stations. 2. 3. 3 Opportunities The Model S is the next generation of Tesla Motors incorporated. The lower price point, starting at $49,900, is much more attractive to the average consumer. The Model S has opened additional doors for Tesla; on March of 2012, Athlon Leasing signed an agreement to purchase 150 vehicles for its inventory across Germany, France, Italy, Spain, Belgium and the Netherlands. Once acquired, 50% of Athlon’s Model S inventories were immediately put on hold by their consumers . Consumers today are more aware of their individual carbon footprint and are thus in search of a more sustainable option when it comes to vehicles. With future technology being smaller, faster and cheaper, we can expect the charge rate for the lithium-ion technology to improve, becoming more attractive to your distant commuter and or additional energy sources to be invented. As of now, there is a 300 mile cap on the new Model S. Assuming our economy continues to rely on foreign oil supply and not up our efforts in North America; the price of gasoline is expected to climb above and beyond inflation. INSERT GRAPH) As the cost of owning a hybrid, and or full combustion vehicle trends upward due to the gasoline variable, you’ll see a shift from these vehicles to full electric due to the foregone opportunity. Tesla is also looking to develop additional models at lower price points. They have and SUV, the Model X, which isn’t cheaper, but on the right track to consumer needs w ith expanding their inventory. Lastly, Tesla Motors incorporated not only looks to be branded by as an auto manufacturer, but also as a resource to other industry leaders. It currently supplies electric powertrains to other automakers, including Toyota for its RAV4 Electric. It is also working with SolarCity, another company Musk has invested in, to supply batteries to back up WalMart’s solar panels at 90 stores . 2. 3. 4Threats Other companies will be Tesla’s biggest threat. With consumer demand continuing to grow for a low cost, fully electric vehicle option, it’s only a matter of time before major auto manufacturers such as Ford, General Motors, Nissan, and Toyota enter the market. With visible market share already present, this poses a huge threat to Tesla’s continued demand and thus bottom line. The comparable expected production from these major automakers will be more expensive than average gasoline fueled vehicles, but all less than the Model S. Elon Musk stated, â€Å"We can show that it’s technologically possible to other manufacturers. If Tesla doesn’t make it I hope we have nonetheless served that purpose. I don’t want to sound dour but it’s definitely going to be a tough six months. † In addition, there are some possible downsides to using a fully electric vehicle. One, being if the Model S is left uncharged for greater than 11 weeks and the battery itself is rendered useless. Not covered under warranty, this could pose some issues for major rental arenas such as airports, who do not have the charging capacity for their entire inventory. Once the battery is discharged, it is rendered useless and would need to be replaced in order for the vehicle to be fully operational. The costs to maintenance in replacing the lithium ion battery can be upwards to $40,000 per vehicle . Two, manufacturing and labor costs, inefficient production and high prices for parts, could shy investor and consumers from the company as a whole. On that note, TSLA shares fell 9. 78%, after possible sale rumors surfaced, and ill production numbers hit for the third quarter 2012 for Tesla Motors incorporated. With this lowered guidance, expected gross margins could be impacted negatively due to the Model S delivery limitations. A total of 2,700 to 3,250 units are expected to be produced, down from the previous expectation of 5,000. Consumers may find the inefficient use of capital a point of weakness in the young company, and thus hold off on purchases until Tesla maturity is rendered. How to cite Tesla: Internal Combustion Engine and Electric Vehicle, Papers

Saturday, May 2, 2020

Climate Change and Evolution Essay Example For Students

Climate Change and Evolution Essay The ecological consequences of global climate change are expected to be drastic although not much is known as to how individual species will react to these changes. Irrespective of the causes of climate change, whether anthropogenic or natural, it is imperative that we address these concerns, as they will have widespread impacts on the human species, both directly and indirectly through forcings on other species. The climate is not expected to shift evenly and the ways in which certain species adapt or migrate due to these changes could be erratic and unpredictable. The rate at which the earths climate is currently changing is unprecedented and has not been seen in the past 450,000 years. Although many species have simply migrated northward or vertically up mountainsides to escape warming habitats, others do not have this luxury or cannot migrate fast enough to survive. The earths temperature has risen by over one degree Fahrenheit over the past century, based on land and sea level measurements. The temperature is expected to continue rising at a faster pace over the next century, possibly increasing by as much as seven degrees Celsius. In comparison, the earths average global temperature was only twelve degrees cooler than it is now during the last great ice age. A vast majority of species now living do so within a narrow spectrum of temperature ranges and will not be able to adapt to a warming climate on such a large scale. If humans are the cause of a warming climate we will ultimately be responsible for the destruction of millions of species. Polar bears are one species that are currently feeling the effects of a warming climate. Over the past twenty years, NASA satellite data has shown a 2.9 percent decline per decade in Arctic sea ice, resulting in shorter feeding seasons for polar bears. The species main food source, ringed seals, which live on the ice of Hudson Bay are becoming increasingly inaccessible due to earlier ice melts. Were wrong if we think that climate change is something that will happen far off in the future. Polar bears are starving now and we need to act now to stop climate change, said Kevin Jardine, Greenpeace climate impacts specialist. A recent study by Canadian polar bear researchers showed that the species have less time to hunt during the season and are forced to return to land undernourished. The study reports a decline in weight of both male and female bears as well as a noticeable decline in offspring. As the Hudson Bay bears fast for six to eight months out of the year, sustaining themselves on nourishment from the hunting season, they are increasingly unable to survive the rest of the year due to limited food resources. Polar bears are not the only species currently under stress form a warming climate however. Masses of orange-and-black Monarch butterflies that travel on a 3,000-mile annual migration from the United States and Canada covered an area of 42 acres two years ago. Now, however, the butterflies that winter in the area cover a mere 13.5 acres. Monarch butterflies are very sensitive to climate change; the smallest temperature change can have drastic impacts on their populations. Monarchs have developed various adaptations in order to avoid being caught and eaten by predators. These adaptations range from their colorful wings to chemical secretions used to repel predators. Many of these adaptations are ineffective in areas outside of their native habitat however and as the species is forced to migrate to more suitable areas, they are forced to further adapt to their new surroundings. At the rate at which the climate is warming, they simply cannot make these phenotypical and morphological changes fast enough and eventually perish. Numbers of Monarch butterflies are currently declining in North America in trends that concur with what climate models predict. .u862d3c6b3c291600dfa12050c7a1f37a , .u862d3c6b3c291600dfa12050c7a1f37a .postImageUrl , .u862d3c6b3c291600dfa12050c7a1f37a .centered-text-area { min-height: 80px; position: relative; } .u862d3c6b3c291600dfa12050c7a1f37a , .u862d3c6b3c291600dfa12050c7a1f37a:hover , .u862d3c6b3c291600dfa12050c7a1f37a:visited , .u862d3c6b3c291600dfa12050c7a1f37a:active { border:0!important; } .u862d3c6b3c291600dfa12050c7a1f37a .clearfix:after { content: ""; display: table; clear: both; } .u862d3c6b3c291600dfa12050c7a1f37a { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u862d3c6b3c291600dfa12050c7a1f37a:active , .u862d3c6b3c291600dfa12050c7a1f37a:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u862d3c6b3c291600dfa12050c7a1f37a .centered-text-area { width: 100%; position: relative ; } .u862d3c6b3c291600dfa12050c7a1f37a .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u862d3c6b3c291600dfa12050c7a1f37a .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u862d3c6b3c291600dfa12050c7a1f37a .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(; position: absolute; right: 0; top: 0; } .u862d3c6b3c291600dfa12050c7a1f37a:hover .ctaButton { background-color: #34495E!important; } .u862d3c6b3c291600dfa12050c7a1f37a .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u862d3c6b3c291600dfa12050c7a1f37a .u862d3c6b3c291600dfa12050c7a1f37a-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u862d3c6b3c291600dfa12050c7a1f37a:after { content: ""; display: block; clear: both; } READ: what is the sociological perspective (imagination) Essay Agriculture and plant species will also be greatly impacted by global climate change. The biggest concern for plants is that they cannot just get up and move. Based on current computer models depicting future trends in climate change, many plant species in the northern hemisphere, mainly Russia and Canada, would have to migrate by up to one kilometer per year, a .

Monday, March 23, 2020

The Way the Cookie Crumbles free essay sample

Cleanliness means different things to different people. For instance, when a boy is told by his mother to wash his hands and face, he may think that holding his fingers under a running faucet and wetting his lip is enough. But mother knows better. She takes him back into the bathroom and scrubs his hands and face with plenty of soap and water-despite his loud protests! On the other hand, adults are not always good examples of cleanliness, either in everyday life or in the business world. For example, mane public places are left messy and unsightly. Some industries pollute the environment. Pollution, however, is not caused, not by faceless industries and businesses, but by people. While greed is probably the main cause of the worldwide problem of pollution and its many ill effects, part of the problem is the result of unclean personal habits. The importance of cleanliness cannot be overemphasized when it comes to our food-whether we buy it at the market, eat it at a restaurant, or have a meal at a friend’s home. We will write a custom essay sample on The Way the Cookie Crumbles or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page A high standard of cleanliness is expected of those handling or serving the food we eat. Dirty hands-theirs or ours-can be the cause of many sicknesses. What about hospitals-of all places, the place where we expect to find cleanliness? A journal once reported that unwashed hands among doctors and nurses may help explain why hospital patients develop infections that cost up to ten million dollars a year to cure. No one should endanger our health by their unclean habits. It is also a serious matter when someone-deliberately or thoughtlessly-pollutes our water supplies. Cleanliness, however, is much more than outward appearance. It is an all-embracing ethic of sound living. It is also an estate of mind and heart that involves our morals and worship. leanliness at home:- The most important rule to having a clean home, work space, living room, bedroom etc is to become organized. Organizing a clean home routine is essential in maintaining a good and clean home environment. We start to realize how untidy and disorganized our home becomes when there is no daily cleaning maintenance. Some of us may not have maids to keep your home constantly clean and tidy. Dirty laundry, dishes, unfinished food etc left on its own can contribute to stress, harbor bacteria, and create displeasing smells. Children can easily contribute to the home looking like a mess. Teach our children how to clean up after themselves from a young age. Later on when they have their own homes, they will appreciate how important it is to have a clean home and not to fall in the category of the domestically challenged. A rule of thumb home cleanliness is to make sure that u are done with cleaning one room before going on to the next room. Have the children make up their own bed upon awakening so it can be less work for the parents. Firstly, remove all the things that do not belong in the room and put them in a laundry basket. Now is a good chance to pick up and throw away the garbage that is found in the room. Vacuum, sweep, mop and clean the floor, table and other surfaces as necessary. Consequently, you may the first room as cleaned. Teach your spouse amp; children the important aspects of home cleanliness. Have them practice good hygiene amp; home manners. For example, do not have them bring food amp; eat in their rooms. It can mean one less item of unfinished food, dinner plates or food stain for you to handle. Cooperation from other people living in the same abode can make maintaining home cleanliness easier amp; simpler to manage. cleanliness in public:- Since we live in a society it is essential to follow certain rules like keeping our surroundings clean, avoiding littering in public, refraining from spitting on the road, and many more. Litter on roads, polluted water bodies and poor sanitation make excellent breeding grounds for creepy crawling pests. Medical research has discovered that rats, mice, cockroaches, flies, and mosquitoes serve as hosts for transmitting disease. Lack of hygiene is an open option for infectious diseases. Cleanliness, if we may say so, can make the difference between life and death. A healthy environment is necessary if we want to stay healthy. If an environment is dirty then it badly effects on the people living around. cleanliness is next to Godliness:- ‘’Cleanliness is next to Godliness’’ , the saying goes. It is next to beauty too. We cannot have beauty without some cleanliness-and the dirtier and messier things are, the uglier they get. There is a great connection between rest and beauty. In order to truly rest, we need beauty. Or at the very least, things must be clean. Cleanliness is beauty, and leads to rest. The importance of cleanliness cannot be ignored in individual as well as communal life. On one hand it is an important factor for human health and spiritual development, and on the other hand it is essential for environmental development. Islam has put unique emphasis on the importance of cleanliness by making it a part of faith. Hence, there is a dire need to make conscious efforts in educating the people about the importance of cleanliness.

Friday, March 6, 2020

How to Map Content to Your Marketing Funnel to Boost Conversions

How to Map Content to Your Marketing Funnel to Boost Conversions Here’s the problem: You’ve created an excellent website, but no one is buying. Or maybe you’ve written an awesome blog post, and it hasn’t done anything to drive conversions. You review your marketing funnel and realize the content you’ve created focuses on one section of your funnel and leaves out the others. This creates a gap that your prospects can â€Å"leak† out from and cause you to miss potential revenue. Whats the solution? Mapping out content ideas on your editorial calendar, and aligning them with each stage of the funnel. This way, you can present potential customers with the right message, at the right time, to encourage more purchases. At , we saw this in action when we used the following framework to help us create an email drip campaign that increased our conversions by 69.77%. In this post, we’ll walk you through exactly what a marketing funnel is and how to map your content to your funnel. We’ll also walk you how to develop messaging and show you how to choose best types of content to deliver those messages at each stage in the funnel. How to Map Content to the Marketing Funnel and Boost Conversions By 69.77% via @Download Your Marketing Funnel Content Mapping Template This easy-to-use spreadsheet will help you sort the content you’ve already created and assign it to stages in your funnel. Plus, you’ll also easily be able to see where the gaps in your content are so you can map new content to prevent those leaks. This content, in turn, will guide your audience all the way through the funnel. Before we launch into how to map out your marketing funnel, there are a few terms you should keep in mind. Marketing Funnel: The journey that customers take from being completely unaware of a brand to purchasing their products. Content Mapping:  A process where you decide what content is most appropriate for a person at a given time. TOFU/MOFU/BOFU: Each of these acronyms refers to the parts of the funnel. The top of the funnel (TOFU), middle of the funnel (MOFU), and bottom of the funnel (BOFU). Discovery:  Your customers are just beginning to understand what your brand is about. They are experiencing some pain point in their life, and they aren’t sure how to fix it. Consideration:  They are now aware that there are solutions to the problem they are facing and that your brand offers one. What they don’t know is that your brand provides the best solution to their problems. Purchase:  They know about your solution and think you are the best option, but they need one last little shove over the line to buy your product.What exactly does the marketing funnel look like, anyway?Why Is Understanding The Marketing Funnel Important? Understanding how your customers flow through your marketing funnel is essential to make sure that it does its job. Here’s an infographic that gives you a little more information. Why is it important to understand how the marketing funnel works?The fact of the matter is that people don't move through the funnel in a linear process. So, you'll need to have content that reaches your audience at whatever stage they're at. 5 Marketing Funnel Examples Marketing funnels can come in all shapes and sizes. They will change a bit based on the company that created them, so here are six examples to look at. The Marketing Funnel The funnel is built in five stages and looks like this: Moz Marketing Funnel Moz’s  marketing funnel looks like this. Single Grain Marketing Funnel The Single Grain marketing funnel  looks a little like the Moz funnel, but it breaks down into three parts instead of four. Crazy Egg Sales Funnel The Crazy Egg sales funnel  looks a little different than all the other marketing funnels. In this example, theirs is mapped out based on the pages they’ve created to address customer needs at each stage of the funnel. Where the other examples are more theoretical, this one shows how a website might be structured to move customers down the funnel. Neil Patel’s Conversion Funnel Neil Patel’s conversion funnel  resembles more of a bow-tie and looks like this. If you want to learn more about different sales funnels and how they work check out this video from a CMWorld talk by Andrew Davis. Determine Who Your Target Audience Is Before you dive into your funnel, you need to  define your audience persona. Why is knowing your target audience so important? Because if you don’t know who you’re talking to,  you can’t craft the right messages  that will help them move through your funnel. So what is an audience persona,  and how can you create one? An audience persona is: A document that details your target audience’s who, what, when, where, and why. It also includes general demographic information such as gender, job title, job function, business size, team size, needs, pain points, and challenges. To build  your marketing persona, you need to be able to answer the following questions: What pain points are your potential customers experiencing? Where do they live and work? What gender are they? What hobbies do they enjoy? You can gather that information by sending a survey through social media or email. You can create a survey  using services like Survey Monkey  or Poll Daddy.  Once you have your data collected format your information into an audience persona statement.   Ã¢â‚¬Å"[INSERT YOUR BRAND] creates content to help and inform [INSERT DEMOGRAPHIC] so they can [INSERT ACTION] better.† Recommended Reading: How To Find Your Target Audience With A Marketing Persona How To Map Content To Your Marketing Funnel The marketing funnel goes by many names, but the core of each one is still the same. At , our marketing funnel looks like this: How much content should marketers create at each stage of the funnel?Now, you usually would want a customer to flow through the marketing funnel from top to bottom. However, this isn’t always the case. Sometimes your customers can enter in at a different point of the funnel besides the top. If you don’t have content throughout the funnel that helps guide your customers to the bottom, they will most likely get frustrated and leave. So how can you ensure that there is content in each phase of your funnel? You can do this by mapping out each phase and assigning content to it. As we’ve mentioned,  there are three phases to the marketing funnel. At ,  we’ve broken each of down into  different subcategories, too. Here’s what our stages look like. Discovery In the Discovery phase of your marketing funnel, your customers know  absolutely nothing about your brand. The end goal of this phase is to have people learn more about your company. Your content should slowly guide your customers to the conclusion that while they can solve their problem themselves, your product will make it easier. Some recommended content types for this phase of the marketing funnel are: Blog posts Podcasts Infographics Social media posts Videos Microsites Guides Before you decide what  types of content that you’re going to create for this phase of the funnel,  you need to determine the messages you’ll send. Unaware Phase The unaware phase is the very top part of your marketing funnel. At ,  we define this phase as: These prospects haven't identified a pain or a solution. They may have stumbled across a link to our blog or website within a piece they were reading, met us at an event, or saw an industry ad. Another possibility is that something we published piqued their curiosity. You can use this definition or you can come up with your own. After you have your definition set, record it in your template: The message that needs to be delivered to your audience in this phase of the funnel should be about solving a problem or answering a question they might research. They’re reading your content for a reason. That problem may or may not be directly solvable by your product, but it should be something that your target audience cares about. In this phase, you’re trying to  get their attention and  show  them they can trust you. Define the message you want your content to send in the unaware section and record it in your template: If you’ve already written marketing content, how do you know if it falls into the unaware category? Ask yourself these two questions: Does this content relate broadly to your audience’s interests  (not just your product)? Does this address a potential pain point? If the answer to both is yes, you can categorize it as top of the funnel/ unaware content. The last section of your template that needs to be filled in is the example section and the expectations that your unaware content needs to meet: RExamples of Unaware Content From The Blog: How to Write a Powerful Case Study Fast With 35 Examples Red Bull Marketing Strategy: What You Need to Know (And How to Copy It) Pain Aware Phase The next phase of this process is the pain aware phase. This is where your customer realizes there is a problem that needs to be fixed. We define this stage as: These prospects feel pain of some kind, but don't know of a solution. They have identified an issue/challenge with their existing process, and are actively looking for information to help them fix it. Add your definition to your template. The message you need to deliver in this  phase is: You can identify the problem and you will teach them how to fix it. The difference between the pain aware stage and the unaware stage is that the problem you are looking to solve for your reader directly ties into your product. To identify if your previously written content fits the pain aware stage, ask yourself the following: Are you addressing a specific problem that your product solves? Are you teaching them how to solve this problem? If the answer is yes, you can file that content under pain aware. Add in the expectations your pain aware content needs to meet as well as any examples that you may have. Examples of Pain Aware Content From The Blog: How to Increase Marketing Efficiency With Content Workflows How To Build The Best Social Media Promotion Schedule For Your Content Solution Aware Phase The solution aware phase of your marketing funnel is when your potential customer realizes that there are products out there that may help solve their problem. The definition we use at is: These prospects feel a specific pain and just discovered there are solutions for it. They have hit the point of frustration where they actively seek solutions to help. They know tools are designed to help them solve the problem. Use ’s definition or create your own and add it to your template. The message that needs to be delivered for this phase should be targeted toward  showing your customer that there are solutions that solve their problem  (including your product). They could take care of the problem by themselves by implementing your advice. However, your product will make it even easier. Decide what message you want to send during the solution aware phase of your content and record it in your template. Now, if you’re trying to categorize solution aware content for your funnel, here are the questions to ask: Are you addressing your product category directly? Are you showing customers what to look for in the solution they’re searching for? Are you positioning your product against others? If you answered yes to those questions, you can fill that piece of content under the solution aware category. Identify the expectations that your solution aware content needs to meet as well as examples of solution aware content that you’ve already created. Examples of Solution Aware Content From The Blog: How To Plan A Marketing Calendar That Actually Works The Best 2018 Content Calendar Template to Get Organized All Year Consideration Once your potential customers are out of the discovery phase of your funnel, they move on to the consideration phase. At this point, they are aware of your organization and are actively thinking about purchasing your product. Now you need to convince them that your product is the best one out there. Some recommended content types for this phase of your funnel are: Case studies Trials Demos Product video Product Aware Phase In the product aware phase of your marketing funnel, your customer is finally aware that your product is the solution that they’ve been looking for. At we define this phase as: These prospects are learning our product is a solution to the pain. They may be trialing and comparing different tools to ultimately choose the best one that will solve their pain. Decide on your definition and record it in your template. The message that needs to be delivered to your potential customers at this point in the funnel is that while other products could solve their problem, yours is the best option. Based on that information, decide what kind of message you need to deliver with your product aware content and record it in your template. If you are trying to decide if your existing content fits into this format, ask yourself the following: Are you directly positioning your product as the best solution to their problem? Are you showing them how your product works? Are you emphasizing what makes your product stand out? The last step for your product aware phase is deciding what expectations your product aware content needs to meet and examples of product aware content you’ve created. Examples of Product Aware Content From The Blog: What Is The Best Social Media Scheduling Tool On The Market? How to Overcome Makeshift Marketing: The Buyer's Guide Purchase The last phase of your marketing funnel is the purchase phase. At this point, your customer should be ready to convert to buying your product. They may just need that extra push to get there. Some recommended content types to create at this stage of the funnel are: Sales page Webinars Customer stories Pricing pages Testimonials Reviews Most Aware Phase This is the final subcategory of your marketing funnel. At this point, your customers are the most aware of your product and are ready to purchase. We define this phase as: These prospects are learning that our product is the best solution to the pain. They love our product in comparison to the other tools available to solve the pain and are looking for options to purchase. They are deciding which plan fits them best and how it works in their budget. Define what most aware phase means for your marketing team and record it in your template. The message that your audience needs to hear at this point is reaffirming their decision to trust your product and possibly see how others in their position have loved their choice. Using that information, highlight what message your most aware content needs to send to your audience. If you’re trying to decide if the content you’ve already written fits this phase, answer the following questions: Are you providing them with in-depth info about how your product works? Are you explaining your different pricing options or product lines? Do you include testimonials from other customers about your product? Finally,  identify the expectations your most aware content needs to meet and include examples of most aware content you’ve already created. Examples of Most Aware Content From The Blog: How To Pitch Using To Organize Your Marketing To Your Boss From Spreadsheets to : How to Make the Transition Successfully Using Your Marketing Funnel Template To Map Content Now that you know what makes up your marketing funnel,  you can move on to the very last piece:  filling in the content gaps in your funnel. Using your template,  fill in the content name, the URL (if applicable), the publish date,  and the stage in the funnel your content is in. Use the questions listed earlier in this post to determine which phase of the funnel your content belongs in. Once you have everything sorted, you may have your funnel stages listed out of order like this: You can sort your content by stages in the funnel by selecting column A on your spreadsheet. Click Data and then sort: Select â€Å"Continue with the current selection†: Make sure that you sort by column A: Click OK  and you should be good to go: Now you can track your content this way, or you can make it even easier and track, organize,  and publish your content with . Our marketing calendar has several organization features that will help you map your content to the funnel. Recommended Reading: Marketing Calendar By : A Centralized View For All Your Marketing Efforts Using Tags and Color Labels to Label Content and Funnel Stages in Tags in   can help you sort and label your content quickly and easily. To use them, select the piece of content on your calendar and click Tag in the upper left-hand corner: Type in the tag name and you’re good to go. You can also use the filter in your calendar to sort by tags. Choose the funnel in the upper left-hand corner, scroll down to Tags and select the tag you want to sort by: You can also sort and organize content using Color Labels. Color labels allow you to assign specific color codes to your content and sort your content types according to what color they are. To use them, go to the settings portion of your calendar and scroll down to Color Labels. Each color code will need its own label. The best part is that with Custom Color Labels, you can always create more: Once you have your labels built, go back to your primary calendar and select or create a piece of content. In your content, you’ll see a little white circle. Your color labels will appear, and you can select which one fits the content best: You can sort your calendar by Color Labels as well by going back up to your funnel and scrolling down to Labels. Go Create Awesome Content For Any Phase In The Funnel Now you know how your marketing funnel should work and how to solve the gaps in your funnel with content that helps increase conversions. Work with your entire marketing team to brainstorm what’s next and constantly adjust your material based on what’s working for your customers and what isn’t. Then, when you’re ready to get into the planning and execution phase of your content,  start a free trial  or schedule a demo  with . See how our marketing calendar can help you get and stay organized as well as sort all your content by marketing funnel stages. Do you have a different funnel that is creating success for your marketing team? Tell us about it in the comments below.

Tuesday, February 18, 2020

Network Infrastructure Planning Research Paper Example | Topics and Well Written Essays - 1250 words

Network Infrastructure Planning - Research Paper Example One of the key computer features of windows SharePoint is its unique and powerful way of executing applications. There are four key execution options; cloud services, websites, mobile services and virtual machines. The mobile services and the web sites for every execution module have options. Windows Azure virtual machines give a multiple purpose state of the art computing environment. It is the best option to solve scalability issues providing low cost administration applications. It facilitates diverse applications, templates and frameworks used to built huge and scalable applications and link them to the website (Londer et al 2009). The development test and operations in a company becomes very efficient with windows SharePoint. The windows Azure mobile services in the same way increases developments of applications running in mobile devices through provision of turnkey ways that stores data virtually ensuring effective authentication of users and forwarding push notification. Wild frontiers can apply these technologies either as a combination or separately to built effective foundation for the right application. Virtual machine as a solution to storage needs The virtual machine building capabilities of windows Azure is very significant. The advantage is the fact that the services are only paid for when it is running. This is referred to as infrastructure as a service. In infrastructure as a service, the company outsources the computing infrastructure to another company which offers infrastructure as a service services. Mostly, the services which are outsourced are those which support the business operations such as servers, storage and networking components. The service providers invest heavily on the computing infrastructure therefore house, maintain and run them. The customer subscriber or pays on what is called per-user basis. This is where the service provider charges for the service which the client gets. Some of the key feature of infrastructure as a s ervice includes: administrative tasks automation, desktop virtualization, dynamic scaling, internet connectivity and utility computing services. The service is called hardware as a service. When creating a virtual machine, the VHD and the size of VM are specified. The user then pays for specific times that the virtual machine is running. Windows virtual machine provides stock VHDs gallery which includes windows server 2012 and windows server 2008 that runs SQL server with Linux mirrors availed by Microsoft which lets the user to create VMS from one’s own VHDs. Windows SharePoint offers various performance benefits. First, virtual machine saves time. This is because by an organization relying on using installed software’s to meet their needs they stand the chance of spending more time procuring, mastering and managing their programs. (Venugopal, Broberg & 2009).) However a business saves time upon adopting cloud since some cloud vendors offer software as a service, henc e an organization is spared the inconvenience of managing their programs. Windows sharepoint can be implemented in various ways. It can be used to built cheap platform for test and development which automatically closes when you finish using them. Application that uses any language and libraries can be built can be created. These applications can implemented any form of data management method provided it is supported by windows Azure. The application can use